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Writer's pictureMonika Rudaityte

School Newsletter Best Practices



School newsletters can be of great benefit to your entire community. By providing important details, timely updates, and intriguing news, you are bringing everyone into the dialogue. How can you ensure that these crucial mails don’t get deleted? To grab their attention, start with the following excellent practices:


  • Limit the amount of content you use. Less can be more. Concentrate on the importance of your material and focus on no more than two or three key themes. Adding excessive information to your emails will guarantee that they get archived. Keep it straightforward and to the point.

  • Create for mobile. Since most email opens come from mobile devices, it is essential to optimize your school newsletters for them. Desktop design has suffered as a result of how frequently parents, teachers, and kids are on the move. Staying informed about changes and events in your community requires quick access to information.


  • Pick a time to send out the newsletter. Consider the best times to send an email before choosing when to send one. The goal is to ensure that your school newsletter is reaching your readers at the appropriate time.

  • Personalize your newsletter. Use personalisation techniques in your emails to boost interaction. For example, you can use the parent’s first name in the subject line. Make sure the content you are distributing is relevant. Rethink your goal to redefine the intended strategy and outcome if they don't seem to connect with what you have been giving them in the past.

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